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Privacy Policy

Last Updated: June 2026

What Homer Laughlin China Collects When You Visit Our China Patterns Site

Homer Laughlin China collects certain information to operate this site, improve your experience, and fulfill our obligations under the Amazon Associates Program.

Information we collect directly from you:

  • Your name and email address when you submit a contact form or subscribe to communications about our china patterns and collections

Information we collect automatically:

  • Device type, browser, and operating system
  • IP address and approximate geographic location
  • Pages visited, time spent on site, and navigation patterns
  • Referral source (how you found Homer Laughlin China)

This information is collected through cookies and analytics tools to help us understand how visitors explore our vintage china patterns, Virginia Rose collections, and restaurant ware offerings.

Information we receive from third parties:

  • Affiliate tracking data from Amazon Associates when you click our product links
  • Aggregated analytics data from Google Analytics

How Homer Laughlin China Uses Your Information

We use the information we collect to:

  • Operate and improve the Homer Laughlin China website
  • Respond to your inquiries about our china patterns, collectibles, and product availability
  • Send communications you’ve opted into regarding new patterns, collecting guides, and site updates
  • Analyze site traffic and user behavior to better serve collectors and enthusiasts
  • Comply with legal obligations
  • Maintain security and prevent fraud
  • Track affiliate referrals through the Amazon Associates Program

Cookies and Tracking Technologies Homer Laughlin China Uses

Homer Laughlin China uses several types of cookies to provide and improve our service:

Essential cookies: Required for basic site functionality, including navigation between our china pattern categories and product pages.

Analytics cookies: Google Analytics tracks how visitors use our site — which vintage patterns you view, how long you spend researching Eggshell Georgian or Virginia Rose, and which pages about our restaurant ware collections are most popular. This data is aggregated and anonymized.

Advertising cookies: Amazon Associates uses cookies to attribute qualifying purchases to our affiliate links when you click through to purchase Homer Laughlin china on Amazon.com.

You can manage cookies through your browser settings. Note that disabling cookies may affect site functionality, including our ability to track which china patterns interest you most.

How Homer Laughlin China Shares Your Information

We may share your information with:

  • Service providers: Companies that help us operate the site, including hosting services and analytics platforms
  • Amazon.com: As part of the Amazon Associates Program, we share click and referral data when you purchase Homer Laughlin china through our affiliate links
  • Law enforcement or government authorities: When required by law or to protect our legal rights
  • Business acquirers: In the event of a merger, acquisition, or sale of assets

Homer Laughlin China does not sell your personal information to third parties.

How Homer Laughlin China Protects Your Data

Homer Laughlin China implements reasonable technical and organizational security measures to protect your information, including SSL encryption for data transmission when you submit contact forms or subscribe to our china collecting updates.

However, no method of transmission over the internet is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security.

Your Privacy Rights When You Visit Homer Laughlin China

Rights available to all users:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt out of marketing communications about Homer Laughlin china patterns and collections
  • Request restriction of processing

Additional rights for GDPR (European Union and EEA residents):

  • Right to access, rectification, and erasure of your data
  • Right to restrict processing and data portability
  • Right to object to processing
  • Right to withdraw consent at any time
  • Right to lodge a complaint with your local data protection supervisory authority

Additional rights for CCPA/CPRA (California residents):

  • Know what personal information Homer Laughlin China collects and how it’s used
  • Know whether personal information is sold or disclosed and to whom
  • Opt out of the sale or sharing of personal information
  • Request deletion of personal information
  • Request correction of inaccurate information
  • Limit use of sensitive personal information
  • Non-discrimination for exercising your privacy rights

Additional rights for Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), and Utah (UCPA) residents:

Residents of Virginia, Colorado, Connecticut, and Utah have rights to access, correction, deletion, data portability, and opt-out of targeted advertising that are substantially similar to CCPA rights, subject to state-specific provisions.

How to exercise your rights: Submit a request by email to the address listed in the Contact section below, or use the contact form on this site. Homer Laughlin China will respond within 30–45 days. We may need to verify your identity before processing certain requests.

Homer Laughlin China and Children’s Privacy

This site is not directed to children under the age of 13. Homer Laughlin China does not knowingly collect personal information from anyone under 13.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately using the information in the Contact section below. We will promptly delete such information in compliance with the Children’s Online Privacy Protection Act (COPPA).

Third-Party Links on the Homer Laughlin China Site

This site contains links to Amazon.com where you can purchase Homer Laughlin china patterns, vintage collectibles, and dinnerware. We also link to other third-party sites for reference purposes.

Homer Laughlin China is not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party site you visit.

International Data Transfers

Homer Laughlin China operates in the United States. If you access this site from outside the United States, your information may be transferred to, stored, and processed in the US.

We take steps to ensure adequate protections are in place for such transfers, in compliance with applicable law.

How Long Homer Laughlin China Retains Your Data

We retain personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law.

Contact form submissions about Homer Laughlin china patterns or collecting inquiries are typically retained for up to 12 months. Analytics data related to your browsing of our vintage china collections is governed by Google’s data retention policies.

Email Communications from Homer Laughlin China

If you subscribe to Homer Laughlin China communications, you will receive periodic emails about new china pattern guides, vintage collecting tips, featured Virginia Rose and Eggshell Georgian content, and site updates.

You may unsubscribe at any time by clicking the unsubscribe link in any email or contacting us directly using the information in the Contact section below.

Do Not Track Signals

Some browsers transmit “Do Not Track” signals. At this time, Homer Laughlin China does not respond to Do Not Track signals. We continue to collect information as described in this policy to improve your experience exploring our china pattern collections.

Changes to This Privacy Policy

Homer Laughlin China may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or site functionality. We will indicate the effective date of the latest revision at the top of this page.

Material changes will be communicated with reasonable notice. Continued use of this site after changes are posted constitutes your acceptance of the revised policy.

Contact Homer Laughlin China About Your Privacy

To exercise your privacy rights or ask questions about this policy, contact us at:

Homer Laughlin China
1247 Merchant Street
Cincinnati, OH 45202
United States
Email: hello@homer-laughlin.com

California “Shine the Light” Law

California Civil Code Section 1798.83 permits California residents to request information about personal information Homer Laughlin China has shared with third parties for their direct marketing purposes. To make such a request, contact us using the information in the Contact section above.

Consent

By using the Homer Laughlin China site to explore our vintage china patterns, Virginia Rose collections, restaurant ware, and collectible dinnerware, you consent to the collection and use of your information as described in this Privacy Policy.

Homer Laughlin

Homer Laughlin China has set American tables for over 150 years with iconic patterns like Virginia Rose, Fiesta, and Harlequin. We believe dinnerware should be both beautiful and durable—crafted to become heirlooms.

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hello@homer-laughlin.com

1247 Merchant Street
Cincinnati, OH 45202
United States

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